The Online Sperm Donation Project

During my time on this research project at a prominent British University, I collaborated closely with the project manager, illustrator, and the entire project team to curate and produce on-brand content tailored for social platforms, web, and print.

I designed and developed the website – incorporating user-friendly web forms and integrating robust databases with marketing automation tools. This allowed me to analyse data to derive meaningful and actionable insights.

Additionally, I conducted informative sessions to enlighten the team on optimal marketing strategies, proficient analytics techniques, and effective SEO practices, empowering them to excel in their respective roles.

View the project’s website.